The double signature — BVLGARI BVLGARI, the name written twice around a disc — began as Bulgari borrowing the look of an ancient Roman coin, and it has become the house’s quiet everyday emblem. It is a piece a lady tends to choose for herself, either as a first Bulgari or as the one she reaches for daily. The way in is honest on price, too: pre-owned, the sterling-silver Save the Children band ring starts around £99–£160, gold logo pieces run roughly £1,400–£3,200, and diamond pieces climb toward £9,500 at the top (wider open-market asking prices, as of July 2026).
What is the Bvlgari Bvlgari logo collection?
Bulgari took its own name, set it twice around a central motif in the manner of a Roman coin inscription, and turned it into a whole line of rings, pendants, necklaces and earrings. The most-worn of them all is the Save the Children band ring — sterling silver with a black ceramic centre — where part of the proceeds supports the charity, so it is a piece many ladies buy partly for a reason beyond themselves. Above it sits a full gold and diamond collection for when the logo turns from everyday to occasion.
How much is a pre-owned Bvlgari Bvlgari silver piece?
Silver is the entry, and it is by far the most numerous second-hand. The Save the Children band ring, worn and without its box, sits around £99–£160; a boxed example runs £200–£336. Silver logo necklaces and pendants run roughly £197–£768, and the logo cord or enamel bracelets £147–£293. All figures are asking prices as of July 2026.
How much is a gold Bvlgari Bvlgari piece?
Solid gold is where the collection steps up. The 18-carat gold Monologo logo band ring runs roughly £1,800–£2,030 pre-owned; logo rings set with onyx sit £1,175–£3,140 depending on size and stone; and plain rose or yellow-gold logo pendant necklaces run about £1,400–£2,100. Gold is where the line is most rewarding to buy well.
How much is a diamond Bvlgari Bvlgari piece?
Diamonds are the top of the collection. A gold logo band or logo-disc earrings set with pavé diamonds run £2,360–£3,210; the reversible onyx-and-diamond flip rings sit in a similar band; and the largest gold-and-diamond logo pendant necklaces have been asking up to about £9,500. These are the pieces that carry the logo with the most presence.
Bvlgari Bvlgari prices at a glance
| Metal / configuration | Typical piece | Guide range (pre-owned, asking) |
|---|---|---|
| Sterling silver | Save the Children band ring | £99–£336 |
| Sterling silver | Logo necklace / bracelet | £147–£768 |
| 18ct gold (plain) | Monologo band / logo necklace | £1,400–£2,100 |
| 18ct gold + onyx | Logo ring | £1,175–£3,140 |
| 18ct gold + diamond | Band / disc earrings | £2,360–£3,210 |
| 18ct gold + diamond | Larger logo necklace | up to ~£9,500 |
Chrono6538 proprietary guide ranges cross-checked against wider open-market asking prices, July 2026. Indicative guide ranges, not sold prices; jewellery values can move — this is not investment advice. The market is two-tier: the silver Save the Children ring dominates the accessible end, while gold and diamond logo pieces are fewer and rest on a thinner sample.
Which Bvlgari Bvlgari piece should you choose?
It depends on what you want the logo to do. The Save the Children ring is the everyday one, and the one with a story you can feel good about wearing. The gold Monologo band is the quiet signature — recognisable to those who know, invisible to those who do not. A logo ring with onyx adds a little contrast and weight, and the diamond pieces are for when you want the Roman name to catch the light. As ever with a logo design, buy the one that feels like yours to wear, not the one meant to be noticed.
Buying a pre-owned Bvlgari Bvlgari piece with confidence
Look for the crisp double BVLGARI BVLGARI engraving and the metal stamp — 750 on 18-carat gold, 925 on silver — and ask for the box and any papers, particularly on gold and diamond pieces. The open-market figures here are wider-market floors, not Chrono6538’s prices: we sell authenticated, checked and guaranteed pieces at a premium to the bare private-market floor, so what reaches you is genuine, cared for, and yours to love. To see what is available, browse the Chrono6538 jewellery collection →
Last updated: July 2026.